Introduction
Welcome to Owly, a premier coffee experience launching on the Solana Blockchain. Owly brings the best of Turkish coffee to a community of like-minded coffee fanatics who prefer rich-tasting, carefully brewed, and mesmerizing cups of coffee. Owly aims to be the first web3 coffee retailer and wholesaler to scale into an international brand by introducing Turkish Coffee to our global audience. The Owly NFT will be at the core of this mission and will provide holders with unique benefits like discounts and gifts on coffee orders, community membership, and early access to new products. The following whitepaper outlines Owly’s exciting product line and vision for the future:
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The Owly Product line
Owly Coffee
Owly coffee is the heart of the Owly coffee brand. Our primary objective is to bring the traditional Turkish Coffee experience to our global community. Our coffee is sourced directly from the heart of Turkey and packaged with Owly IP. Owly coffee will initially only be purchasable from the marketplace on our website and given away in raffles. We will be working with Helions to integrate $SOL, $USDC, and $OWLY payments for our coffee on our website. There will also be traditional fiat options. Eventually, we will expand our coffee operations to other online marketplaces, like Amazon and Shopify. We also plan to build a brick-and-mortar retail store where NFT holders receive automatic discounts on all purchases.
Owly Merchandise
Our unique IP will also be used on our merchandise line. This includes Owly t-shirts, hoodies, sweatpants, socks, jackets, and Turkish coffee accessories (e.g., original Turkish coffee cups, coffee dispensers, etc.). All our goods will be sourced from the heart of Turkey. Turkey is famous for its textiles and coffee, and we aim to bring the finest to represent the quality of our IP. Merchandise will be purchasable on our online marketplace using $SOL, $USDC, and $OWLY payments. Limited edition merchandise will be used in raffles and on our online store. As with our coffee, we intend to expand to additional online marketplaces like Amazon and Shopify over time.
The Owl Feather
The owl feather is a unique and rare item that will be raffled off and airdropped to holders from time to time. The owl feather will allow the holder to have their PFP of choice recreated by our renowned artist in the Owly art style. The owl feather will be tradable on secondary markets and have a total supply of 100.
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The Owly NFT
NFT
The Owly NFT is the gateway to the Owly web3 community. The NFT serves as an access pass to all Owly communication channels, including its private discord community. It will also unlock exclusive events, access to our premiere coffee shop built in the Portals Metaverse, and access to our marketplace where Owly products can be purchased using crypto. Our marketplace is also the only site where our limited-edition items can be purchased. Each NFT is designed carefully by our in-house artist and features our fearless mascot, Owly the owl. Staking your Owly will earn you our loyalty rewards program token, $Owly.
Owly Token
The $OWLY token is at the forefront of our loyalty rewards program. It will be spendable on
1) raffles for limited edition Owly products and services
2) discounts/coupon codes for Owly official products and services
3) payment for OWLY official products and services.
The $OWLY token will have a max supply of 1 billion tokens distributed to holders that stake over three years. Each Owly NFT will reward the same amount of $OWLY token per day when staked. Disclaimer: The $OWLY token is a utility token with no financial value.
Metaverse Avatars
We will be working to create rigged 3d files for our Owls so that they can be used in various metaverses and games on the Solana blockchain, like Portals. We will start with an initial set of 10 Owly owls and scale over time. A basic model has already been prepared.
Metaverse Shop
Owly has built the first ever coffee shop in the metaverse that will function as an online retail store. Only holders will have access to this store and be able to purchase coffee and merchandise from it. The store currently lives in the Portals metaverse and will eventually have the functionality to purchase our products directly inside using Helion integrated payments. Our Portals coffee store will also serve as a place for town halls and other events.
Brick-and-mortar Coffee Shops
We plan to eventually create brick-and-mortar coffee shops in the continental US and Europe. NFT holders will be given exclusive discounts in our retail shops by presenting their NFTs. They will also be invited to launch day events and other surprise workshops.
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